REEBOK: TRAINER TRIBUTE
It's time trainers got some of the shine. We're thanking trainers for all the ways they bring out our full potential. This campaign featured all real athletes and trainers that we found after visiting local gyms.
The video was shared with trainers and drove them to Reebok One, Reebok's trainer network.
The spots were posted on Instagram, where people began tagging their trainers and thanking them for all they've done.